MILLINGTON ASSOCIATES

Description : Millington Associates appointed International Visual to undertake a Store visual enhancement scheme for their client Sarah Lawrence.
Sarah Lawrence have over 60 stores in Greece and the Greek Islands.
The brief was to design and implement a scheme into their store in Ioanninon. The design had to create key focal points around the store add interest and warmth whilst enhancing the existing store fit.
The inspiration for the design was based on Global Travel and how our travels to countrys, places and the memories we bring back inspire how we decorate our homes.
We were also asked to re look at the way they merchandise and display their products.
We introduced mannequins into fixture groupings to show customers outfit building. The products displayed on the mannequins were then easily available to buy on the fixtures.
We created look walls in various places around the store showing key outfits and items of the season.
Props played a key role in the enhancement of the store by adding in Pictures, Books, vintage suitcases and Lanterns we eclectically brought to life the sense of travel and adventure.
Since completing the store we have now been appointed to install the scheme into another two flagship stores.